26% of US investors own Bitcoin, according to Grayscale survey

26% of US investors own Bitcoin, according to Grayscale survey

26% of US investors own Bitcoin, according to Grayscale survey By Daily EditorBitcoin

About one in four US investors surveyed owns BTC, and of these more than half entered the crypto world in the past year.


There have been several surveys applied this year that have reached similar conclusions: the vast majority of crypto investors entered this world in recent months. Some, in fact, have revealed how much these traders are earning.

The pandemic and the rampant issuance of fiat money, which has produced inflation, are some of the factors that have led to the migration of these new investors.

Now a study done in the United States by Grayscale Investments, the world’s largest digital asset manager confirms it. According to their survey, applied in August of this year to a thousand investors (with minimum investment amounts of USD $ 10,000), 26% of US investors already own bitcoins. 55% of them entered the crypto market in the last 12 months.

Despite the recent drop in the price of Bitcoin (now at $ 51,500), the leading cryptocurrency has had a highly successful year and has increased its value in USD by 76% compared to January 1, 2021, according to CryptoMarkets.

Remember Cryptopotato that, likewise, over the last few months, many personalities such as Paul Tudor Jones, Barry Sternlicht, Orlando Bravo, Senator Cynthia Lummis, Francis Suarez (Mayor of Miami), Eric Adams (Mayor of New York) and more showed their support. Likewise, numerous institutions and large companies have also turned their gaze towards cryptocurrency by investing in it. MicroStrategy is the brightest example, as the company takes every opportunity to accumulate more bitcoins. All of this could serve as an influence for new investors.

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Most relevant information of the study

The survey of Grayscale revealed quite interesting facts

  • More than a quarter (26%) of surveyed investors already own Bitcoin
  • 59% of investors surveyed are interested in investments in Bitcoin, which marks an increase from 2020 (55%) and 2019 (36%).
  • More than half (55%) of investors who currently own Bitcoin They started investing in the last 12 months.
  • Interest in investment products of Bitcoin increased significantly among older investors, between the ages of 55 and 64 (46% in 2021 while there were only 30% in 2020) – and female investors (53% in 2021 and 47% in 2020).
  • Most of the owners of Bitcoin (87%) own one or more digital currencies.

“The results of the 2021 Bitcoin Investor Study confirm that more investors see long-term value in adding Bitcoin and digital currencies to their investment portfolios,” said Michael Sonnenshein, CEO of Grayscale Investments. “While it is encouraging to see attitudes towards crypto continue to evolve, it is still early days for this industry. It’s up to all of us to stay focused on educating the investing public, so investors, across generations and demographics, can access this once-in-a-generation opportunity. “

The 2021 study revealed that, for the first time, investors are three times more likely to consider Bitcoin as a store of value investment, rather than as a currency, with more than half (55%) of those surveyed indicating that they consider Bitcoin as a long-term investment opportunity for a diversified investment strategy.

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The survey indicated a greater demand for information and investment exposure to Bitcoin and other digital currencies.

More data

Likewise, the survey shows that approximately 66% of those who bought Bitcoin He still owns it for more than a year.

From investors who have sold, 91% have sold at least some of Bitcoin with a profit.

Even with the rise of market segments and use cases, such as decentralized finance (DeFi) and non-fungible tokens (NFT), Bitcoin it still represents 46% of the total value of the crypto markets.

More than three-quarters (77%) of US investors said they would invest more in Bitcoin if there was an ETF (even in August, the month of the survey, there was not in the United States, since it was approved in October).

If you want to see the full study, you can click here.

Sources: Press release from Grayscale, Cryptopotato, file

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