While the next keynote from the Cupertino company should not take too long, rumors are becoming more and more insistent regarding the next MacBook Pro. Many analysts of the Apple brand have thus assured that the next computer from the firm will be unveiled in the spring, and with, as a great novelty, an M2 chip.
A DigiTimes report had already announced this when it was published last week. A theory that seems quite hard to believe as the change is so important. But a few days later it was analyst Mark Gurman, a journalist for Bloomberg, who in turn announced the imminent arrival of a MacBook Pro with an M2 chip.
Already a new MacBook Pro
Finally, MacRumors comes to drive the point home a third time and claims to have had information from Apple’s supply chain which confirms this theory. Apple would therefore be ready to abandon its brand new November meeting, which in two editions made it possible to discover the M1, M1 Pro and M1 Max chips. Even more surprisingly, the Apple brand could offer new MacBook Pros to its customers, when it just released a generation of similar products last November.
If this choice were to be confirmed, it would be very difficult to explain from a marketing point of view, the sales of MacBook Pro 14 and 16 inches with M1Pro and M1Max chips, logically less powerful than the hypothetical M2 chip, will collapse as soon as the product is announced.
Appointment made for March 8
This would therefore be a very risky bet for Apple as demand for these products is still very high, with delivery times exceeding one month with some very demanding configurations. If for the moment this rumor has not been unanimous with regard to analysts at the apple, the public should be quickly fixed, the date of March 8 having emerged several times in recent days.
We will therefore have to wait a few more days before knowing what Apple has in store for us to start this year 2022. While the Cupertino company likes to keep a part of secrecy, is this rumor a simple expectation of the public and analysts, or else a vision of the brand’s future? Reply on March 8.