To achieve your objectives of notoriety, visibility or to create a solid relationship with your customers, you must define and deploy a effective communication strategy. However, not all companies have the financial and human resources to deploy the actions necessary for this. In these cases, outsourcing all of the communication and marketing strategy to a 360° agency is the best solution.
In this article, we explore the 360° agency.
360° Agency: what is it?
A 360° agency is a structure that supports its clients in the development of their brand image.
For this, it covers both the creation and the distribution of communication and marketing campaigns on all the media essential for making contact with the targets. This takes into account the online and offline channels.
The 360° agency differs from a traditional agency by its processes and its ability to ensure the production as well as the distribution and promotion of campaigns.
It offers support for:
- define your digital strategy,
- produce your communication devices,
- disseminate and measure the results of your campaigns through performance indicators (KPIs).
It’s a big war machine capable of processing where other agencies are limited.
It promises cross-team and cross-media support. A 360° agency brings together the energies of web agencies, SEO, webmarketing, communication including community management.
The missions of a 360° agency
A 360° agency has human resources and expertise in a large number of fields.
It is able to take charge of all the stages of development and deployment of a 360° communication strategy. That’s what we do at AntheDesign. Among the services offered, we have the creation of a global communication and marketing strategy.
Indeed, our 360° agency accompanies you throughout the development of your communication strategy or plan. We help you identify and exploit the distribution channels adapted to your brand and objectives. This takes into account the website creation and redesign.
The website is part of communication tools the most powerful currently available. It offers your companies a platform to communicate about your activities, inform your customers and sell your products and services.
But our 360° agency is not limited to website creation. It goes further by ensuring:
- the creation of a graphic charter and a visual identity,
- marketing (digital marketing, event marketing, inbound marketing, etc.),
- SEO (technical optimization, content optimization and netlinking),
- the SEA (AdWords, Facebook Ads, display, etc.),
- the creation of POS,
- content writing,
- the community manager (management of social networks).
The advantages of a 360° agency
Calling on our 360° agency has many advantages for your business because we put our experts at your disposal to achieve your objectives. Asking us means:
1. Save time
The implementation of a marketing and communication strategy takes time and requires human resources.
Delegating this to AntheDesign saves you long working hours, leaving you time to take care of your business.
2. Take advantage of quality services
Our 360° agency provides you with the talent, technology and support you need to ensure that your communication and marketing are at their best. highest level of excellence. You get results that you couldn’t get on your own.
3. Benefit from recommendations
Due to the multitude of services offered, our 360° agency works for all sizes of companies and in several fields. This presents many partnership opportunities. You can, for example, take advantage of other sites to have backlinks.
4. Save money
A multidisciplinary internal team involves quite high costs that you cannot necessarily afford.
With AntheDesign, you have a full team of experts At your disposal. All you have to do is express your needs to benefit from quality support.
5. Better performance over time
Communication and 360° marketing are approaches based on the momentum.
This means that your turnover and your return on investment (ROI) grow over time. Moreover, we are constantly evolving. We are constantly learning from experiences to build better performing campaigns. Like a cat, we only sleep with one eye open: standby requires!
Indeed, a communication and marketing agency such as Anthedesign does not limit itself to implementing strategies for your needs. It ensures their efficiency and continuity thanks to its expertise.
Why use our 360° agency?
We provide you with a full range of services tailored to the size and needs of your business.
No more need to call on many service providers. You focus your attention on a single agency that provides solutions to all of your needs. Do not hesitate to contact us for your communication project.
What is 360° communication?
Global communication or 360° communications is a whole approach to all communications:
- marketing and institutional.
It is about setting up a webmarketing and communication strategy to target and reach all customers and potential customers.
What are the tools of 360° communication?
The 360° communications takes into account all physical communication tools (company brochure, activity report, business card, etc.) and media communication tools (social accounts, website, TV, etc.).
How to choose the right 360° agency?
To choose your 360° agency, you must take into account certain elements such as:
- knowledge of the agency’s market,
- his mastery of marketing and communication channels,
- team skills,
- the tools used.
Good contact with the agency is also a quality to look for.