Gucci is the latest luxury brand to accept in-store crypto payments. It follows the information that it will also enter the NFT market.
Good news for lovers of Gucci clothing, bags and accessories… you will be able to pay with crypto!
Italian luxury brand gucci announced that it will begin accepting cryptocurrency payments by the end of the month at five of its US stores, with plans to extend this service to all of its 111 stores in North America.
Gucci will accept 12 cryptocurrencies, including Bitcoin (BTC), Bitcoin Cash (BCH), Ether (ETH), Wrapped Bitcoin (wBTC), Litecoin (LTC), Shiba Inu (SHIB), Dogecoin (DOGE) and five US dollar stablecoins, they reported Vogue Business and Cointelegraph.
The pilot program will be in stores located in wooster street In New York, Rodeo Drive in Los Angeles, Miami Design District in Florida, Phipps Square in Atlanta and The Shops at Crystals in Las Vegas
Customers who wish to cancel with them will be sent an email with a QR code to pay through their digital asset wallet. Employees have begun training and education on cryptocurrencies, non-fungible tokens (NFTs), and Web3 in preparation for the launch.
Gucci and Web3
Without a doubt, Gucci is one of the brands that has jumped on the train of Web3. This year it has already launched two NFT collections: the collection “SUPERGUCCI” in February in collaboration with the toy brand SUPER PLASTIC, and the collectionGucci Grail” in March aimed at project owners NFT of first order existing as such Bored Ape Yacht Club, Pudgy Penguins Y World of Women.
Remember Cointelegraph that his first NFT It was a four-minute movie titled Aria which was inspired by his clothing collection of the same name which sold for $25,000 in June 2021 at an online auction hosted by Christies.
In addition, Gucci has further expanded into Web3 through the purchase of virtual land in The Sandbox in February to develop a virtual retail experience that mirrors its Vault eStore.
Gucci Vault is an online concept store that represents “Gucci’s presence in the Metaverse”, which features a curated selection of rare vintage Gucci pieces curated by its creative director.
It’s not the only one
how did you count DailyBitcoin, other luxury brands have also jumped on the NFT. For example, last year Dolce & gabbana launched its collection of non-fungible tokens. Also in 2021 did the German luxury brand Philipp Plein.
Also, in March, the luxury fashion brand off white started accepting payments with six cryptocurrencies at its flagship stores in Paris, Milan, and London.
In addition to clothing and accessories, other luxury items that can be purchased with cryptocurrencies are cars, yachts, planes and apartments. To a fancy American gym, equinox, announced a few days ago that it accepted crypto payments.
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WARNING: This is an informative article. DiarioBitcoin is a means of communication, it does not promote, endorse or recommend any investment in particular. It is worth noting that investments in crypto assets are not regulated in some countries. May not be suitable for retail investors as the full amount invested could be lost. Check the laws of your country before investing.