The number of iPhones in circulation around the world is difficult to assess, but Apple has just said, the day after its last financial report for 2020, that the figure of one billion iPhone active in the world had been exceeded. This historic figure can be explained by the great success of the youngest, the iPhone 12, and in particular of its “Pro” version. It is one of the biggest commercial successes of this year 2020, having managed to put Apple’s production line in great difficulty.
But according to Apple CEO Tim Cook, Apple’s numbers are historic by more than one point this quarter. Indeed, Apple earned over $ 100 billion in a single quarter for the first time in its history.
Apple has also taken new steps with its active device installation base. Also according to Tim Cook, Apple’s total installation base is at an all time high.
China in the lead role of Apple’s success story
Another great success of the end of 2020, the figures of the Apple brand in China. Indeed if the country has had a few complicated years with the United States, the geopolitical differences do not seem to affect the love that the people of the Middle Kingdom have for the Apple. “We had two of the three best-selling smartphones in urban China”Cook told Reuters in an interview, adding that many of the company’s other products and services are also selling well.
Cook said Apple gained iPhone sales in China both from customers switching to rival Android devices and from existing customers upgrading devices, but said that “Upgrades” have set a new record in the Asian country. If the current results of the Apple are at historic levels, the brand’s analysts are already announcing the arrival of new products (iPad, AirPods and MacBook Pro in particular), to meet everyone’s needs.