During the past month of July, New vehicle registrations in South Korea closed with an increase of 9.4% compared to the same month of the previous year until reaching a total volume of 163,094 units delivered to new users.
By types of fuel, The gasoline managed to prevail by far exceeding one hundred thousand units (103,285) while the diesel was content with 51,067 units. 869 pure electric was also marketed (with the Audi e-Tron achieving 40%), 700 capable of using hydrogen, 1,949 hybrids, and 2,705 LPG.
BRAND RANKING JULY 2020
- Hyundai 54,869
- Kia 40,514
- Genesis 11,119
- SsangYong 6,702
- Chevrolet 6,457
- Samsung 5,378
- Mercedes 5,215
- BMW 3,816
- Audi 2,350
- VW 1,118
- Volvo 1,069
- Porsche 914
- Lexus 749
- Tesla 731
- MINI 629
- Toyota 520
- Renault 490
- Ford 483
- Jeep 410
- Land Rover 311
- Infiniti 216
- Nissan 210
- Lincoln 189
- Peugeot 159
- Cadillac 134
- Honda 129
- DFSK 98
- Maserati 65
- Citroën 54
- Jaguar 45
- Bentley 40
- Lamborghini 24
- SMARTEV 20
- DS 21
- Rolls Royce 12
- McLaren 10
- Lotus 9
- Morgan 8
- Fiat 3
Local firms are the most demanded as usual and also do so with an exaggerated market share. The foreigners try to make a hole but they still do not take off, with Mercedes dominating (don’t forget Chevrolet is considered local). Renault meanwhile wants to separate its European offer from the Samsung range, something that for now is not managing to revitalize sales.
TOP 70 MODELS JULY 2020
- Hyundai Grandeur 14,381
- Hyundai Avante 11.037
- Kia Sorento 9,488
- Kia K5 8,463
- Genesis G80 6.504
- Hyundai Santa Fe 6,252
- Hyundai Palisade 6.071
- Hyundai Sonata 5,213
- Hyundai Grand Starex 4,475
- Kia Seltos 3,966
- Kia Morning 3,949
- Genesis GV80 3.009
- SsangYong Rexton Sports 3.005
- Mercedes E-Class 2,954
- Hyundai Kona 2,922
- Kia K7 2,715
- Samsung QM6 2,638
- Kia Ray 2,540
- Chevrolet TrailBlazer 2,494
- Chevrolet Spark 2,223
- Kia Carnival 2,119
- Samsung XM3 1.909
- BMW 5 Series 1.810
- Hyundai Tucson 1,686
- Kia Mohave 1,632
- Hyundai Venue 1,554
- SsangYong Tivoli 1,535
- Kia K3 1,487
- Kia Niro 1,418
- SsangYong Korando 1,363
- Kia Sportage 1,272
- Genesis G90 1,117
- VW Tiguan 1,034
- SsangYong Rexton G4 799
- Kia K9 790
- Samsung SM6 707
- Audi A6 706
- Hyundai Nexo 700
- Porsche Cayenne 632
- Tesla Model3 521
- BMW 3 Series 518
- Mercedes S Class 511
- Genesis G70 489
- Lexus ES 475
- Chevrolet Malibu 450
- Mercedes C-Class 444
- Chevrolet Trax 428
- Ford Explorer 402
- Audi e-Tron 394
- Chevrolet Colorado 369
- Renault Captur 364
- MINI Hatch / Cabrio 289
- Chevrolet traverse 329
- Audi Q3 315
- Kia Stonic 313
- Mercedes CLS 308
- Kia Stinger 279
- Volvo V60 CC 270
- Hyundai Ioniq 268
- Audi A7 262
- Hyundai Veloster 262
- Mercedes GLC 262
- BMW X5 243
- Volvo S60 229
- Audi Q7 213
- Mercedes CLA 194
- Toyota Camry 192
- Toyota RAV4 187
- Volvo XC90 185
- Mercedes GLE 184
Beyond the logical success of Hyundai and Kia offering a range that is well suited to local tastes, it should be noted the excellent performance obtained by Genesis which is already the luxury firm that sells the most by far. The arrival of GV80 It has been a great help to win over customers.
Other successful models in this market of non-national brands are the Mercedes E-Class, Volkswagen Tiguan, Tesla Model 3, Audi A6, BMW 5 Series, and Porsche Cayenne, the latter pointing to one of the largest increases thanks to the introduction of the coupe body. The Ford Explorer is also very popular.
