essential

High-performance website: the six essential criteria

site web performant

It is therefore essential to invest in the optimization of your site to derive the greatest benefit from it. Below are the 6 key points to have a successful website. The basics of a successful website Having a successful website starts with choosing the Content Management System (or CMS: Content Management System). Opt for a …

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18 essential KPIs to follow

18 essential KPIs to follow

For companies in the Saas sector, many KPIs must be taken into account to determine the performance of their business. The SaaS business model has the particularity of requiring a significant investment upstream of the marketing of a product. SaaS companies need some time to recoup their initial outlay, as payments are typically recorded monthly.

Becoming a SEO Consultant: 7 Essential Qualities

Nowadays, SEO consultant is a profession highly sought after by agencies and advertisers wishing to develop organic traffic to their site or those of their clients. This for several reasons: It’s a technical job The results are passive Traffic is inexpensive in the long run So let’s see together how to become an SEO consultant, …

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Advertising brochure: the essential points

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The advertising brochure plays a major role in the popularization strategy of your company’s activities. Intended to promote your services and / or products, it is one of the tools in your communication arsenal. Here is a detailed update on this important document. Functions of an advertising brochure The advertising brochure or even commercial brochure …

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