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3 reasons to optimize your content to answer questions

3 reasons to optimize your content to answer questions

With the rise of voice searches and questions asked to virtual assistants, optimizing your website and its content to be able to answer both short and long questions appears more and more as an axis of development of non-SEO traffic. negligible for websites, whatever they are. Here are 3 reasons to optimize your web content …

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How to optimize marketing segmentation to achieve its objectives?

How to optimize marketing segmentation to achieve its objectives?

Marketing segmentation is a method that allows you to get as close as possible to the needs of your target. It offers many advantages, starting with a better knowledge of its market and its customers. Marketing segmentation thus makes it possible to boost its value creation and optimize the prices charged. How to succeed in …

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