Organizational change is common in business. The development of new technologies, emerging societal concerns, economic crises or even evolving regulations induce regular transformations, more or less in depth. It is not only a question of keeping up to date, sometimes in a constrained way, but also of improving performance in a context where competitive pressure …
What is organizational change? Definition and steps Read More »
The white paper, white paper in English, is widely used in business, as an internal communication document and in digital marketing. The origin of the term: Short government manuals, whose thinness did not warrant binding, took on the appearance of white papers, cover pages and edges included. The white paper in any case is part …
How to write a white paper? Steps and tips for success Read More »
Just adding a soundtrack can greatly enhance the relevance of a PowerPoint presentation. All music can be added to PowerPoint, as long as the software format requirements are met.
Creating an infographic can be greatly facilitated by following a structured process from gathering content to graphic choices, while leaving room for an important dimension of personalization. Because it is the creative process that will again be at the center of the creative process. With the growing popularity of this visual content, due to its …
In the first half of 2021, the Institute for Research and Advertising Studies (IREP) revealed that digital advertising grew by 42%.
A mind map is a mind map. Also called a “mind map”, it establishes visual connections between several ideas in order to organize them hierarchically. For its part, the PowerPoint software constitutes a suitable medium for formatting mind maps and integrating them into presentations intended to support an oral intervention in front of a team, …
How to make a mind map on PowerPoint in 8 steps? Read More »
By Angel Di Matteo @shadowargel The directors of Ubisoft recognize the value of Blockchain and the NFT for the future of the industry, and reveal that they have already taken their first steps to be a pioneer in the field. *** The French company that created some of the most successful video game franchises today, …
Publishing content on the internet, whether through a blog or a social network, takes some effort. But it’s still a great way to attract highly qualified prospects to yourself. It’s the ” content marketing “, Or” content marketing “in French. In this regard, there is an essential tool to manage all content production: it is …
Marketing influence has today become a full-fledged media. Did you know that Norman, Cyprien and Squeezie have made more than 80 videos which each have 19 million views, more audience than the final of the football world cup on TF1 in 2018? Now apart from these stars, you can launch your campaigns with micro and …