the new software trend in companies

the new software trend in companies

In recent years, the proliferation of remote work has led to new needs in terms of tools for companies. Fewer and fewer of them are opting for complete software solutions. Instead, they turn to a trend called best-of-breedwhich is choosing a unique software solution for each specific business need.> Download this e-book to discover the issues and challenges of digital transformation for SMEs.”/>

The rise of best of breed solutions

The rise of best of breed solutions can be explained by an increased need for flexibility and specificity on the part of companies and, in particular, team managers. Remote work has probably accentuated this trend, which has already been growing for several years.

The SaaS mode has greatly served the rise of the best of breed. A cloud-based software distribution model, SaaS stands for “software as a service”. SaaS software is therefore a program marketed not in the form of a tool to be downloaded onto a computer or an internal corporate network, but accessible via a web browser and, most often, payable by subscription.

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The interest of a best of breed solution

The best of breed solutions offered in SaaS mode are generally less cumbersome, less complex and more focused on the user experience than traditional software suites.

In addition, they strive for excellence in their category. Indeed, best of breed software is considered the best on the market for its main functionality. It can also connect with other tools through interfacing options between applications.

On the other hand, because of its link with the Cloud, a best of breed program offers an additional level of security compared to software installed on one or more fixed workstations in the company. The regular updates to be carried out are indicated in the interface of each user or launched automatically. In-company maintenance operations are therefore less numerous, each employee then becoming an actor in the proper functioning of the technological environment.

In addition, the best of breed solutions being accessible via a simple Internet browser, the deployment of new software or even a complete work environment is facilitated. By following the best of breed movement, companies no longer have to plan to call in a computer technician to install the software suites on the various workstations. The risk of immobilizing the work for several hours or even several days is avoided.

On the cost side, opting for an assembly of best of breed tools is profitable. Deployment operations being facilitated, the company spends less to install these tools. The same is true for updates and maintenance actions, which are much less expensive. As for the cost of the software itself, it is generally monthly and renewed automatically each year, depending on the terms of engagement provided by the companies that market it.

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The limits of best of breed solutions

When thinking about choosing between best-of-breed solutions or a more traditional deployment of software suites, a company must be able to take into account both the advantages and the limits of these tools.

Among the disadvantages of moving to the best of breed, the payment of a subscription for each solution chosen must be taken into account. Indeed, it involves more logistics on the accounting side for the company and considerably increases the tech stack and its management. Although it is not insurmountable, this aspect must be considered to allow a good organization of internal work.

If the best of breed tools are often developed in SaaS and in fact limit support and maintenance operations, the company must ensure this upstream so as not to have to manage technical problems which could arise simultaneously on several tools. who do not communicate with each other.

On the other hand, for companies, the most important risk regarding the transition to the best of breed is the fact of not having their data freely available. Especially for those dealing with sensitive and/or confidential data, the issue of security should be considered before selecting future working software.

Finally, the lack of compatibility between certain tools can represent a strong argument against the deployment and use of best of breed software. This problem can be circumvented by a logical arrangement of the different solutions, that is to say the establishment of a real internal deployment strategy. The approach may consist in creating a single technological environment from several best of breed software or in associating a traditional software suite with a best of breed selection.

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Combining best of breed and software suite

To reconcile the advantages of the best of breed and a coordinated software suite, it is possible for companies to opt for integrations between the different software used. This approach requires extending the time and means of software deployment, but it can really make a difference in terms of the organization of work in the long term.

For example, a company that uses HubSpot’s CRM suite can complement its use with Looker, Google’s business intelligence software. The software integration between HubSpot and Looker makes it possible to import all the data compiled on the CRM tool in order to generate engagement and lead acquisition reports, but also to create forms and email campaigns. -email marketing.

Many platforms now have a large library of integrations available to take advantage of these best of breed solutions from a single platform.

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