Tim Cook to speak at a conference

Tim Cook Keynote iPhone 12

The CPDP, a non-profit organization created by EU university research centers, is organizing a three-day conference dedicated to the topic of personal data protection. On this occasion, we learned that Tim Cook would participate in the event this Thursday by videoconference to speak about his company’s efforts in this area.

Appleinsider also underlines that the Cupertino company is officiating as the main sponsor of this meeting. It is not known what the president’s speech will cover, but we can imagine that he will revisit Apple’s recent privacy efforts.

Apple is committed to privacy

We know, for example, that in the context of iOS 14, the company wants to install an option that makes it possible to deactivate behavioral tracking by application editors. Labels have also been installed on the App Store to better inform customers of the data that is recovered.

This does not delight Facebook which has protested against these new rules. Mark Zuckerberg’s firm sees its economic model under attack and has chosen to set itself up as a defender of SMEs through an advertising campaign.

Let us note in any case that Tim Cook takes the habit of speaking through large international gatherings. We remember, for example, that the boss of Apple spoke at a UN climate summit last year.

– Official

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