Visa will launch a program to support artists who wish to venture into the world of NFTs – DiarioBitcoin

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Visa will launch a program to support artists who wish to venture into the world of NFTs - DiarioBitcoin By Angel Di Matteo @shadowargel

As such, Visa will launch the program in alliance with the es Grande Liga Micah Johnson, with which they will guide artists to get to know the world of music in more detail. NFT, as well as the properties that this technology brings to revolutionize art.


The debit / credit card issuer and operator of one of the most important international payment networks, Visa, announced the launch of a new program to support all artists who want to venture into the world of digital collectibles (NFT).

This was announced by the team of Visa in a statement today through their official channels, in which they indicate that the art world is being reborn thanks to the NFT, which gives painters, musicians, writers, photographers and other artists the opportunity to take their creations to the next level, connecting directly with culture and commerce.

In this regard, the team of Visa indicates:

“We believe that the new technologies emerging in the crypto ecosystem, such as non-fungible tokens (NFT), have the potential to lower the barrier to entry for digital creators around the world. NFTs offer a means to connect directly with fans and collectors, making it easier for creators to monetize their talent and build a business. “

About Visa’s Support Program for Artists

In relation to this new program, it will be possible thanks to an alliance with Micah Johnson, former player of the Major League Baseball who is currently an artist devoted to the world of NFT. As such, they will seek to support those interested in trading through digital collectibles to market their artwork.

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To do this, they will open an application period and select a group of creators to become part of the first promotion of sponsored artists. Those selected will receive consulting services, programs to strengthen communication between art creators and Visa products, and Johnson will participate as a partner throughout the process.

In this regard, Johnson commented:

“I am excited about the opportunity to work alongside and learn from a trusted brand like Visa. Working together, we want to equip creators with the resources they need to stay at the forefront of this revolution. “

For his part, the director of the cryptocurrency area at Visa, Cuy Sheffield, said:

“We believe that we are in the beginning of a digital renaissance in the world of art and content creation. New technologies emerging in the crypto ecosystem, such as NFTs, have the potential to lower the barrier to entry for digital creators around the world to create their own small businesses. “

The rise of NFT

Considered one of the revolutions of this year in the crypto ecosystem, the NFT sector gained special traction throughout 2021, becoming one of the most lucrative ecosystems both for artists familiar with these technologies and for traditional companies.

According to data published by DappRadar, in the last three months the NFT market exceeded USD $ 10 billion in sales volume, a record figure that places the sector as one of the fastest growing in recent years.

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This announcement comes to place one day after Coinbase announce plans to launch its own NFT platform, which is coming soon and will rub shoulders with proposals from exchanges such as Binance and FTX, which already have their galleries of digital collectibles for sale.

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Source: CoinDesk, Visa statement

Version by Angel Di Matteo / DailyBitcoin

Picture of Unsplash

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