What do you think of the new commercials that will be rolled out by Hyundai and KIA dealers?

What do you think of the new commercials that will be rolled out by Hyundai and KIA dealers?

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Hyundai motor group has launched the «Go ahead«, A service robot focused on customer service that according to the brand is highly advanced. The assistant communicates independently with people using recognition capabilities and mobility functions.

DAL-e is an acronym for “Drive you, Assist you, Link with you-experience«, Which has been« guides you, helps you, links with your experience ». Designed to pioneer the future of automated customer services, the DAL-e is equipped with technology from artificial intelligence state-of-the-art for facial recognition, as well as a automatic communication system based on a language comprehension platform.

What do you think of the new commercials that will be rolled out by Hyundai and KIA dealers?

According to Hyundai, the DAL-e is a next-generation service platform that can offer automated customer services at any time. Curiously, the brand hopes that it will become a messenger capable of delivering messages to customers in a more intimate and personal way than conventional robots.

According to the brand itself, the goal is to allow el DAL-e engage in smooth and entertaining communication with customers and present them with valuable services.

Since yesterday, the robot is in a Hyundai dealership in Seoul and after this pilot test it is expected that it will be taken to other spaces that require daily interactions with customers.

With his humanoid body, the wizard measures 1160 X 600 X 600 mm and weighs 80 kg.

What do you think of the new commercials that will be rolled out by Hyundai and KIA dealers?

In terms of your communication skills, you can engage in an automated and fluid dialogue with customers by providing useful information about products and services and responding to verbal and on-screen touch commands.

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In terms of mobility, the DAL-e can move freely and escort customers to designated locations using its four omni-directional wheels. Further, provides entertaining information such as explaining vehicles and technologies by connecting wirelessly to a big screen, invite visitors to take photos with him and provide feedback through gestures.

The DAL-e will be able to offer practical help to clients, including those who prefer not to be assisted by human personnel due to Covid-19.

Hyundai Motor Group plans to continually update the DAL-e based on data from pilot operations, honing its operational capabilities as an advanced android robot.

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